Everywhere you look, individuals, small businesses and large organizations utilize technology to improve their performance, productivity and efficiency.

E-learning � the use of IT and the Internet to enhance training � is gaining momentum among large corporations in a variety of sectors from government to not-for-profit, to IT and telecommunications firms. Such organizations are keen to train their employees in the skills needed for today's volatile and fast-moving markets. If training is a core value in a company, then e-learning options can attract new employees and retrain those already in the workforce.

The market for e-learning is poised for explosive growth. Research from International Data Corporation, worldwide provider of technology analysis and market data, predicts that the global e-learning market will be worth $23 billion in 2004, making it one of the fastest-growing methods of training in the 21st century.

A number of issues, such as travel costs, scheduling conflicts and the opportunity costs of employee time, have made it increasingly difficult for traditional, instructor-led classroom training to address the training needs of many large corporations. Hence, more and more companies are rolling out e-learning initiatives, such as Web-based training and other distance learning techniques (e.g. CD-ROMs), in meeting the training needs of their employees.

As the business advantages of becoming a learning organization become more widely recognized, e-learning becomes a strategic imperative for succeeding in business. With a greater emphasis on tying learning to critical business goals, organizations will need to determine how to effectively implement and use e-learning programs. Serebra is there to help them and put their training online.